At the 15th Annual Big Apple Awards, FIRST was awarded the “Best Technical Production” Award for the AOL Future Front event.
The Big Apple Awards are the preeminent awards for the entire special events industry, held by the International Live Events Association (ILEA) New York – Metro Chapter. The awards celebrate excellence, integrity, spirit of partnership, creativity, and best practice.
FIRST partnered with AOL to design and produce a series of experiences that engaged, impressed and literally immersed the guests in its key messaging that mobile has changed how content is consumed and produced. The event brought together 1,300 attendees, consisting of advertisers and media buyers under the theme- Mobilizing the Future. Highlights of the evening included a theatrical immersion tunnel with overhead LED and sidewalls, which rolled 60-second video including bold audio and beautiful imagery, a 3-story DJ Tower that housed 5 DJs representing different genres of music, and performances by Alabama Shakes and Snoop Dogg.
To see a video recap of AOL Future Front, please click on the following link: https://www.youtube.com/watch?v=CegeIcRhIbw