CHALLENGE
FIRST worked with Slack to create Frontiers London; Slack’s flagship event aimed at CTOs and communications professionals looking for solutions around communication within their businesses.
FIRST worked with Slack to create Frontiers London; Slack’s flagship event aimed at CTOs and communications professionals looking for solutions around communication within their businesses.
The 500-person thought leadership conference featured breakouts, sponsors, networking and VIP exclusive events.
The event, set at the raw venue, Printworks, featured an interactive yarn-map, branded lounges, interview panels, on-stage product demos from Slack’s team of experts and a talk from Holly Branson, COO of Virgin Group. The event was a hive of interactivity and fast-paced exploration. The event also offered developer meet-ups, an executive client council at The Shard and a VIP evening event at the Ivy.
The event was a hive of interactivity and fast-paced exploration. It was deemed a huge success by the Slack acquisition team who hit a target of 120% of attendees.
See how FIRST helps brands around the world tell stories through events and experiences – Case Studies
