A Behind-the-Scenes Look at How FIRST is Redefining Live Experiences | CNBC x Acumen

This short film explores how live experiences are fundamentally redefining marketing strategies, fostering genuine human connections, and driving real business results in today’s digital-first world.

Overview

The documentary takes viewers behind the scenes of the fast-paced, high-stakes world of global B2B event execution. It follows our leadership and teams as they collaborate to design and deliver mission-critical experiences for some of the world’s most respected brands.

We explore how our flexible operating models, strategic global scale, and our investment in intelligent, sustainable solutions empower brands to achieve bolder outcomes through connected experiences.

Explore more at the official broadcast page on CNBC’s website.

“The most memorable experiences create an emotional connection. They’re thoughtful and intentional, like they were made for you. We help our clients cut through the noise to create an event that is meaningful and stands out. And in a world that’s becoming more digital by the day, that kind of real-life connection matters more than ever.”
–  Maureen Ryan Fable, Group CEO, FIRST

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