Business Analyst

Employment Type: Fixed Term

Location: Singapore

Work Site Type: Hybrid

Building a Brand Starts with a Story

FIRST is a leading global brand experience agency providing Content, Creative, Digital Technology, Management & Delivery, and Data & Insights services. For 30 years, we have utilized three flexible delivery models: Embedded teams, Corporate Campus operations, and a Full-Service Agency.

Managing over 37,000 events & projects annually across 110 countries, FIRST serves 130+ brands, specializing in Fortune 500 companies within the Financial Services, Technology, Healthcare, Media, and Professional Services sectors. FIRST is part of the broader Encore family of companies. Encore is a global leader in event production and technology.

Consistently recognized for excellence, recent honors include 2026 Chief Marketer Agency of the Year, the Ad Net Zero Award for sustainability, and more.

Learn more at www.firstagency.com

What You Would Get To Do

The Business Analyst serves as a strategic liaison between business stakeholders and technical teams, responsible for identifying organizational needs and architecting scalable solutions. This role manages the end-to-end requirements lifecycle—from elicitation and analysis to process design and solution validation. The Business Analyst ensures that all technical deliverables align with strategic goals by translating complex workflows into standardized documentation and providing the data-driven insights necessary for proactive operational decision-making.

Your Contributions

  • Requirements Elicitation & Collaboration: Lead workshops, interviews, and document analysis to uncover business needs; manage stakeholder engagement to ensure a shared understanding of project scope and objectives.
  • Process Architecture & Design: Design and document detailed "As-Is" and "To-Be" process models (BPMN) to identify inefficiencies and architect future-state workflows that drive organizational consistency.
  • Technical Documentation: Author high-quality Business Requirements Documents (BRDs), User Stories, and Functional Specifications, ensuring all requirements are clear, concise, and traceable.
  • Standard Operating Procedures (SOPs): Create and maintain comprehensive procedural manuals and governance documents to standardize how data is entered and how tasks are performed across the organization.
  • Strategy & Gap Analysis: Perform root-cause analysis on operational failures and evaluate the current state against the desired future state to identify necessary changes in data, processes, or systems.
  • Data Governance & Logic Definition: Define the business rules and data requirements necessary for proactive reporting; collaborate with technical teams to ensure dashboards and reports reflect accurate business logic.
  • Solution Validation & UAT: Lead User Acceptance Testing (UAT) by defining test cases, managing defect reporting, and ensuring the final solution meets all defined business criteria and evaluation standards.
  • Stakeholder Management: Serve as the primary liaison between technical developers, external vendors, and business leadership to facilitate negotiation, prioritize backlogs, and resolve conflicting requirements.
  • Transition & Knowledge Transfer: Develop training materials and "Handover Playbooks" to ensure a seamless transition of new systems and processes to permanent operational teams at project completion.
  • Continuous Improvement: Proactively identify opportunities to streamline business operations and enhance the maturity of business analysis practices within the company.

What We Are Looking For

  • 5-7 years of experience in a similar role
  • Data Literacy: Advanced ability to interpret data trends and statistical outputs to identify operational risks; ability to "read" a dashboard to extract the business narrative.
  • Requirements Engineering: Expertise in eliciting requirements, documenting functional specifications, and managing the end-to-end UAT process.
  • Process Modelling: Proficiency in workflow mapping and business process modelling (e.g., creating visual flowcharts for "As-Is" vs "To-Be" scenarios).
  • Technical Translation: The ability to explain complex business needs to technical developers and, conversely, explain technical limitations to business stakeholders.
  • Stakeholder Management: Strong interpersonal skills with the ability to influence vendor performance and manage executive-level expectations.
  • Data Governance: Understanding of data stewardship principles and the importance of clean data entry for downstream reporting.
  • Communication: Exceptional storytelling and presentation skills, with a focus on translating data into clear, concise business recommendations.

At FIRST, we believe that our success is driven by the passion, creativity, and commitment of our teams. That's why we offer a range of benefits and perks to support your personal and professional growth:

  • Private Healthcare (Medical & Dental) from day 1 
  • Annual Health Screening
  • 20 Days Annual Leave PLUS Public Holiday
  • Employee Assistance Program including 24/7 support, counselling, and legal consult
  • Complimentary Access to Headspace, Maven & more
  • Wellness Stipend
  • Personal Volunteer Day
  • Life Insurance
  • Mobile Phone Allowance
  • Discretionary Bonus Structure
  • Global Opportunities: With a presence in 7 countries worldwide, including headquarters in London, New York, and Singapore, you may have the opportunity to work on exciting projects across different locations.

#TS1-LI #LI-Hybrid

FIRST is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. FIRST is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We stand firm: FIRST will not tolerate discrimination or harassment based on any of these characteristics. If any candidate feels that they are unable to meet the requirements of the role, please get in touch to discuss adjustments or other suitable roles.