Lessons from 20 Years of Leadership in Events – FIRST Takes Episode 1

Building a Global Agency: Lessons from 20 Years of Leadership in Events.

We’re kicking off our new video series, FIRST Takes, with a dynamic, insight-packed conversation with our Group CEO, Maureen Ryan Fable. With over two decades at the helm of our global brand experience agency, Maureen shares hard-earned lessons on leadership, adaptability, and what it takes to build a thriving company in the ever-evolving events industry.

From the early days of her career to leading large-scale brand experiences across the world, Maureen discusses the most significant changes she’s witnessed in the industry, from the rise of technology in events to shifting audience expectations. She also offers advice to the next generation of event professionals, stressing the importance of adaptability and building strong teams.

So, what’s next for the future of events? According to Maureen, the key lies in continuously rethinking how we bring people together in meaningful ways. Whether it’s through immersive brand experiences or reimagining company culture, staying ahead means being open to change.