Super Bowl Media Party
Bergdorf Goodman 5th Avenue, New York
FIRST took over Chelsea Piers and used multiple spaces including the parking lot of Pier 60, which was transformed into an indoor venue, and Bowlmor, to host 5,000 members of the media. The result featured three distinct environments that together formed a massive, connected experience. The lively party atmosphere was emphasized via two stages with eleven performances from New York and New Jersey artists, including a Broadway showcase with Constantine Maroulis, Andra Day, The Lone Bellow, and DJ Questlove.
The transformation of that space into the truly magnificent setting that you created leaves one breathless. I was getting so many compliments last night and I said to all that I was only smart enough to surround myself with the best event team that I could find.